​

Campaigns and Communications Lead

Location: Home based with access to a shared Glasgow office. 

The successful candidate will be based in Scotland, or willing to relocate.  This role will involve occasional travel throughout Scotland and monthly meetings in the Central Belt. 

Salary: Grade 2: £40,000 - £43,000

Hours:  Full time: 30 hours a week. (Please note that WEAll Scotland works a reduced hours working week) We would consider a job share.

Contract length: Fixed term contract until end of March 2025, with extension subject to further funding

Reporting to: Director

Manages: No management responsibility

Staff benefits: Group Life Assurance and Income Protection Scheme. WEAll Scotland offers a generous pension scheme and annual leave entitlement.
 

About the role  

The Campaigns and Communications Lead role is responsible for the external communications for WEAll Scotland.   WEAll Scotland has a strong profile and you will represent the network externally with key stakeholders from business, government and civil society. You will be responsible for creating a communications strategy and delivering this for the organisation.  You will also be responsible for creating and delivering on our internal communications, ensuring connectedness across the Board, the Core Team, Associates and volunteers, who collaborate to support both practical and policy changes. You may set up a Client Relationship Management (CRM) tool to achieve this.  

 

You will build and sustain relationships with key journalists across Scotland which will maximise the profile of our work.  You will create (and support the creation of) content for external events and the media, by working with the staff team, associates and volunteers, as well as designing and hosting events, seminars and press conferences.  You will also manage  our social media channels using your communications and social media skills, and maintain and continually improve our website.
 

Key Responsibilities ​

​​

• Lead on the coproduction of an external communication strategy to change the public conversation about the economy in Scotland and meet organisational goals

• Build and sustain relationships with key journalists and outlets

• Write press releases and issue regular reactive media comment

• Maintain the WEAll Scotland website 

• Write and co-write opinion pieces 

• Manage media inquiries and arrange interviews

• Manage and produce content for our social media channels (currently Twitter and LinkedIn) 

• Ensure all external communications from WEAll Scotland are accurate, engaging, consistent and employ best practice framing

• With the Director and Policy Engagement Lead, develop influencing and campaign strategies to influence policy change
   

Key skills and experience

Essential

• Ability to cocreate and deliver external communications strategies

• Excellent in the use of social media to achieve social or political change

• Understanding of Wellbeing Economy ideas and related concepts

• Ability to synthesise and communicate complex information to a wide range of audiences

• Experience in maintaining and developing websites 

• Experience of managing social media channels; content creation and graphic design 

• Experience managing media inquiries and coordinating interviews, statements and producing press releases

• Deep commitment to WEAll Scotland’s aims and objectives

• A good understanding of diversity and inclusion work and commitment to tackling all institutional forms of oppression, bigotry and exclusion

• Experience of email marketing software such as Mailchimp

 

Preferred/Optional 

• Existing links to key journalists across Scotland 

• Experience of using CRM tools

• Comfortable in facilitating groups, working in a participatory way to produce strategies or lead sessions with external partners 

• Deep knowledge of Wellbeing Economy theory and economic theories such as degrowth

• Track record of developing and delivering communications training

• A good grounding in concepts of strategic framing to shift narratives

• Ability to design and host events, seminars and press conferences

 

How to apply

To apply, please download an application form, complete it and send it to jobs@scotland.weall.org before the closing date. Please send your application as a Word document or google doc (not a PDF) and please do not include any other documents with your application - they will not be read. 

 

Closing date for applications: 23:00 on 9th July 2023

First interviews will take place on w/c 24th July 2023 with second interviews on w/c 31st July 2023
 

Due to the volume of applications we usually receive, we regret that we are unable to offer feedback to individual applicants who aren’t selected for an interview.

 

Equal opportunities
 

We are committed to providing equal opportunities for everyone, regardless of their background. We believe this is crucial to ensuring the legitimacy and effectiveness of our work. We acknowledge that people from a number of communities are underrepresented in our team and in the wider movement of those seeking systemic economic change and the charity sector in general, and we’re committed to addressing this. If you believe you would bring greater diversity to our team, we’re keen to hear from you. We are open to assisting with childcare or other duties that may prevent candidates from attending an interview. 
 

Get in touch

If you have any questions about the role, or if you feel you could do this role well but don’t have all the characteristics we’re looking for, please contact WEAll Scotland Director, Jimmy Paul, on Jimmy@scotland.weall.org for an informal conversation. 
 

​

​